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DraftKings Secures a New Deal with Alation

Sports betting operator DraftKings has secures a new deal with data firm Alation. Based on the terms of this new deal, DraftKings has been allowed the leeway to make use of Alation’s data to serve users of its fantasy and sports wagering products.

According to data catalogue firm Alation, its catalogue will offer DraftKings’s analysts as well as business users with centralised references for expanded knowledge sharing and collaboration.

Alation also noted that its data would allow DraftKings assess how users utilize its platform, which will also help the firm to come up with enhanced user experience as well as new product features.

Source: https://www.igamingbusiness.com/news/draftkings-lands-data-deal-alation

About the author

Catherine Wambui

Catherine Wambui

Catherine Nyaga is a freelance writer covering Real Estate and Technology. Her other interests include Nature, pets and accounting. She recently graduate from Nairobi University with a degree in Accounting.

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