Fox Bet is finally live in New Jersey. The present outfit is operated by The Stars and is now ready for the local sports gambling market. The Sports Gambling market is going to be the next big thing in the US and it is the very first time that a major media house has invested in the sports betting. Fox acquired a 4.99% stake in The Stars in May for $236m and has also the option to purchase another 45% in the next 10 years. It is believed that Fox would exercise this option and acquire 49.99% of stake in The Stars.
Fox Betting is now offering the local gambling fans the interesting option to wager into the horizon of sports. The list includes sports like Football, Cricket, Basketball and many more. The extensive sports coverage history has helped the Fox Bet to provide extensive Gambling Tutorials and Original content for the gamblers as well. Not only that, but Fox Bet team will also provide predictions.
Eric Shanks, CEO of Fox Sports said that the Digital Sports Wagering is the future ahead and this would help to boost the revenue of the company. This is also aimed for the diversifying business opportunities, added Mr. Eric.
Australian Tycoon Rupert Murdoch built Gambling connect for Fox before it was sold to Comcast. Murdoch has been involved in Gambling for last two decades. He was the man behind the Sky brand for Fox Sports.
It is interesting to mention that Fox Sports should not be confused with the Fox 21st Century, which is, a Disney owned company. Disney has distanced itself time and again from the gambling connections as it wants to stick to the family audience.
Fox isn’t going to be the only sports major interested in digital wagering. CBS, ESPN, and NBC are working out to find the best approach but trying to avoid being subjective. Limited commentary and on-screen scrolling sticker could be introduced to see odds for different sports contests, suggested CBS.
However, Fox Bet isn’t the only good news for the gamblers in New Jersey. A new mobile app has also been launched by Score, named as Score Bet. It is available in both Android and IOS. It is now limited to New Jersey but upon authorization, it will spread across the other states.