On Monday, YouTube has introduced “YouTube Charts” in India that will showcase country-specific trending music lists, artists, music videos, and top songs in one place. This new feature is now available in 56 countries besides the global chart. Currently, “YouTube Charts” has more than 265 million users in India and two billion global users.
Lyor Cohen, the Global Head of Music at YouTube mentioned in a statement that “We’ve heard loud and clear from Indian artists, labels, and fans that they want a single source of truth to see what’s hot and popular in the world of music. I’m incredibly excited to bring YouTube charts to India,”
Last year, many Indian artists including Badshah, Arijit Singh, Neha Kakkar, and Guru Randhawa have reached the YouTube music country charts in the UK, Canada, New Zealand, Australia, and along with the global chart.
Pawan Agarwal, the Head of Music Partnerships, YouTube & Google Play, India and South Asia at YouTube mentioned that “Indian artists have truly gone global. Week to week in 2019, on an average 20 percent of the entries on the ‘Global Top Songs’ chart has featured Indian artists. Their popularity outside India is a testimony of YouTube’s massive global reach and opportunities it offers to artists,”
The YouTube Charts include artists, music videos, top songs, and trending lists.
Currently, YouTube Charts are available within YouTube Music, including ‘Top 100’ most played songs and ‘Top 100’ music videos globally and locally and ‘Top 30 Trending’ chart.