On Thursday, Alphabet’s Google took a step to fixing its spat with publishers, saying it would pay some media groups in Australia, Brazil, and Germany for high-quality content and expects to do more deals with others.
Google has for years tried to fend off demands for payment from news publishers worldwide in return for using their content, with European media groups among their fiercest critics.
Brad Bender, Google’s vice-president for news, said in a blog post that “Today, we are announcing a licensing program to pay publishers for high-quality content for a news experience launching later this year. We will start with publishers in a number of countries around the globe, with more to come soon.”
The new product will be available on Google News and Discover. Bender also added that Google would also offer to pay for free access for users to read paywalled articles on a publisher’s site where available.
Publishers that will be paid for their content are Germany’s Der Spiegel, Frankfurter Allgemeine Zeitung, Australian groups Schwartz Media, Die Zeit and Rheinische Post, The Conversation, and Solstice Media, and Brazil’s Diarios Associados and A Gazeta.
In April, France’s competition authority ordered Google to pay French publishers for using their content while Australia said it would force the company and Facebook to share advertising revenue with local media groups.