Google has sometimes gotten in difficulty for the phrases that naturally show up when you’re attempting to type in a new search. Regardless of whether some of them make for amusing celebrity interviews, others have at times directed users toward problematic concepts and fake news in addition to harmless things like film and computer game spoilers. The suggestions depend on what others are looking for, all things considered.
Yet, in the development of the 2020 US presidential election, Google is changing its autocomplete policies to theoretically weed out one particular category of suggestion: “Election-related predictions” that could be interpreted as preferring a specific applicant or political party.
The new approach is very short, so I’ll simply give you the entire thing here:
Elections related predictions
“We don’t allow predictions that could be interpreted as a position for or against any candidate or political party, nor which could be interpreted as claims about the participation in or integrity of the electoral process.”
Mind you, Google previously claimed in 2016 that “autocomplete does not favor any candidate or cause,” back when it was blamed for concealing negative autocomplete results about Hillary Clinton. It seems like this will be somewhat different, however: rather than ensuring that searches for political candidates and parties aren’t biased in any way, Google will just eliminate search recommendations that could support either party or candidate.
The organization offered a couple of models in a blog entry today, and they appear to be heavy-handed in how “balanced” they’re attempting to be: Google will eliminate both the phrases “You can vote by phone” and “You can’t vote by phone,” even though something is valid and the other is a lie.
Google discloses to The Verge this will mostly be automatically, proactively enforced:
“With Autocomplete, we primarily rely on automated systems to approximate our policies and prevent violating predictions from appearing. If any predictions slip through, and if we get reports or otherwise identify violations, then our trust and safety team enforce those policies.”
Likewise, comparative yet unbiased searches like “can you vote by phone?” may even now get autocompleted. If you see a prediction that violates Google’s policies, you can report them here.
Included Google’s clarification that this will generally be automatically and proactively upheld by its systems.