Indiana kicks of Sports betting well

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Indiana’s started its first month of legal Sports betting well. The Indianapolis Colts also partnered with betting operator FanDuel though the deal will not involve betting.

The Indiana Gaming Commission (IGC) released their gaming revenue figures in September for their 13 brick-and-mortar casinos. The figures are the first released since the state started their legal market.

September’s wagering hit $34.5 million which is impressive when considering that the state has less than 7 million residents. Football was the most dominant betting Sport as it claimed more than $20.7 million and parlay wagers added nearly $9.8 million while baseball came third with $3.4 million.

Caesar’s Entertainment Horseshoe Hammond claimed $9 million of September’s handle while Ameristar Casino in East Chicago picked up $5.4 million and Penn National Gaming’s Hollywood Lawrence came third with $5.2 million. Hammond topped the betting revenue chart by picking up $2.1 million and second place was between Harrah’s Hoosier Park ($1.3 million), Ameristar ($1,275 million) and Lawrenceburg ($1.235 million). It is worth mentioning that the Hoosier Park figures include contributions from several OTB’s.

Indiana’s Sportsbooks claimed $8.5 million in betting revenue though the IGC decided to complicate the process by including futures bets in betting handle. It is a strong showing regardless.

Caesars regional President Dan Nita told the Chicago Tribune that the launch of the Hammond Horseshow’s sportsbook led to a 10% rise in attendance and the casino’s food and beverage revenue went up. October’s figures also includes the states first online betting products-DraftKings Sportsbook and Rush Street Interactive’s BetRivers which launched last week. Indiana is the seventh US State with Statewide Mobile Wagering, joining the likes of Iowa, New Jersey, Pennsylvania, Rhode Island and West Virginia.

DraftKing’s rival FanDuel is taking wagers in Indiana and its online launch is expected soon. The company stated on Thursday that it signed as a Official Fantasy Sports Partner of the Indianapolis Colts and will promote its DFS Product via in-stadium signing and digital, radio and TV channels for the rest of the NFL season.


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