After obtaining financing for 23 million dollars, the Israeli sports technology company WSC Sports is thinking of expanding to several sports betting markets for new companies, especially the US where it sees broad growth prospects, according to Forbes magazine.
WSC Sport creates custom videos in real time by using artificial intelligence. The company explained that last year it developed around 850,000 short videos for its large clientele, which includes sports leagues and media, based on the review of some 17,000 sporting events. The videos were then posted on the clients’ social networks.
The co-founder and CEO of WSC Sports, Daniel Shichman, revealed to Forbes that the company is currently analyzing several items that group the aspects that bettors consider most important in betting within the games.
The money raised will allow the expansion of WSC to new regions and other sports, Shichman said, while commenting that the company will take advantage to enter the sports game, which has been legalized in several areas of the United States.
The company believes that in-game betting is experiencing a very interesting growth in the US market, although they are still more popular in Europe. Mobile sports betting are rapidly gaining ground in states like Pennsylvania and New Jersey.
“WSC is revolutionizing sports videos”
So far the company has managed to raise $ 39 million in total for its expansion plans. In addition, it is consolidating strategic partnerships with key sports people. For example, with former ESP digital executive John Kosner and former NBA commissioner David Stern, both of Jewish origin by the way, who will serve as advisors.
“WSC is revolutionizing the production, healing, personalization and distribution of outstanding sports videos worldwide. And they are doing it in real time, transforming fan experience and creating new extraordinary business opportunities,”said Stern.
Some of WSC Sports investors include Dan Gilbert, owner of the Cleveland Cavaliers, the Detroit Venture Partners investment firm and the investment firm founded by the Los Angeles Dodgers owners, Elysian Park Ventures.
WSC adapts its computer systems to help them better understand a certain sport in real time. It teaches the system to select some important moments during the development of a match, so that it reinforces the statistics of the game and analyzes the voices of the broadcasters as well as the bustle of the fans in the sports venue.
After training, the system is prepared to create the best shots of the most prominent player or the 5 best plays during the game, for example, Shichman said. He revealed that among the most difficult sports to follow are soccer and ice hockey, because they are very fluid back and forth games.
Since its inception six years ago, WSC has achieved dizzying growth. He works with the NBA, the Bundesliga and the MLS, as well as with FIBA, which governs international basketball, the PGA Tour and the US Open Tennis.
The company, based in Tel Aviv and based in New York and Sydney, has doubled its varied clientele and revenue every year over the past three years. It already has a staff plant of more than 100 workers.