Gaming blockchain CasinoCoin has signed a new agreement with Omnia Casino to launch a custom token which will power the casino’s new loyalty and rewards programme.
More About Deal
As part of the new launch, Omnia Casino customers will have an opportunity to earn tokens and utilize them in a casino store in exchange for casino spins and bonuses. The token will be under the control of the casino and completely branded. As a result, its customers will take advantage of secure and instant transactions.
What the Reps Are Saying:
Founder of Omnia Group, Sam Hobcraft, commented on the recent deal:
“Innovation is at the heart of Omnia Casino, so we are delighted to be the first major operator to move its rewards programme onto the blockchain. We selected CasinoCoin to power our new token because its technology is faster, more secure and more scalable than alternatives that we reviewed as part of the selection process. As the blockchain for gaming, and with a team that understands this space, they are the perfect partner and we look forward to building a long-lasting relationship.”
John Caldwell, director of advocacy at the CasinoCoin Foundation, observed:
“Since we launched custom tokens earlier this year, we have seen forward-thinking gaming companies use the technology for very different purposes. Omnia Casino is the latest to find an innovative way to use our blockchain to deliver tangible, real-world benefits to its operation. By placing a custom token at the heart of its rewards programme we are able to help Omnia improve key metrics across the board, including security, automation, and engagement. Adding a leading operator in Omnia to our network further underlines CasinoCoin’s position as the blockchain for gaming.”
Advantages of Blockchain
Over the past few months, several gaming companies have struck deals to launch custom tokens on the CasinoCoin blockchain, including leading roulette manufacturer Cammegh and eGamingFund, a one-stop, licensing and distribution platform for games developers.
Omnia will have a lot of benefits from the latest deal. The operator will reduce operational costs and increase automation. Players will remain secure about possible frauds while avoiding manual logging. The brand-new blockchain solution will allow gamblers to exchange their tokens with friends and spend them at different sites.
Meanwhile, we can see a lot of operators introducing a token experience. One of the latest providers who has accomplished the same thing was Cammegh and eGamingFund, a well-known licensing platform for gaming producers.