The All-In Diversity Project, an organization creating tools for the promotion of diversity, inclusion and workplace equality across the gambling sector, is preparing its second annual All-Index report and has invited all operators, suppliers, and companies from within the industry to take part in the survey, which will be used to conclude the results. The number of interested parties has already doubled compared to last year.
The Survey Is Available for Anyone in the Industry
Comprising of 45 questions, the survey can be returned by any gambling organisation, including operators, developers, providers, regulators, groups, associations, or any other entities operating within the sector. Its purpose is to gather data on diversity, inclusion, and workplace equality across the betting, gambling and gaming industry, so that they can be interpreted, and measure and benchmark the progress in this area.
Besides providing valuable information about the industry as a whole in the All-Index report, each participating organisation also gets its own individual results and corresponding analysis, so that they can use them to monitor and improve their progress from year to year.
While the first year collected data from 25 companies, this year the number of volunteers have risen dramatically. More than 50 entities have chosen to join in already, and there is still time for more to come forward. Among the ones who did their part so far are for example Kindred Group, Betfair, Playtech, GVC Holdings, Massachusetts Gaming Commission, IGT, or Red Tiger Gaming.
The Founders Are Pleased with the High Participation
“I am delighted that so far we have seen twice as many industry stakeholders take part as last year and invite anyone that hasn’t completed the survey to do so,” declared Kelly Kehn, Co-Founder of the All-In Diversity Project.
Together with the other founder, Christina Thakor-Rankin, they created the Project as the central data resource for diversity and inclusion to better the industry as a whole, rather than just individual companies. Since the beginning of the project it was joined by ten founding members, the newest of which is Scientific Games, who also see the Project’s efforts as highly important for the industry.
“The business case for diversity has already been proven, but we now need to start separating testing our assumptions based upon facts and not fiction,” stated Kehn. “The best way of understanding the landscape, identifying trends, challenges and opportunities is by gathering this data via our annual survey, which we then use to create the All-Index which in turn acts as a benchmark for progress year on year.”