The US casino lobby claims that locally licensed bookies are winning the minds and hearts of US sports punters, even though internationally licensed bookmakers are getting a fair share of the betting dollars.

New survey

A new survey featuring responses from 3,451 US adults as released on Tuesday by the AGA (American Gaming Association) shows that; US sports gamblers upped their spending with locally-licensed casinos by 12% in 2019, while dropping that with “illegal bookies” by a quarter – in states that legalized betting.

Although the AGA didn`t define the constituents of an illegal bookmaker, it`s seemingly limited to guys who apparently love hanging out at the back of the pub and are ready to take your wager on credit.

The survey indicated a 3% increase in spending with internationally licensed online bookmakers in legal betting states and another 24% increase in states that are yet to legitimize betting.

Civic mindedness of bettors

The AGA`s data indicate that though players are slow on the uptake, they are largely civic-minded. 74% of the respondent stressed the significance of playing through legal sportsbooks yet 52% of individuals who betted in 2019 did so with unlicensed casinos.

The discrepancy can be attributed to players’ ignorance (willful or otherwise) with regards to what gambling sites are licensed.

55% of players who place bets with unauthorized casinos claimed they were gambling legally. (And technically, they were; as US laws disallow operations of unlicensed casinos, not the placing of the said wager.)

Bill Miller, AGA CEO said that those distasteful villains who dare offer betting in tropical climates “continue to take advantage of unknowing consumers.”

Nonetheless, 48% of the illegal punters promised to amend their betting habits when informed of its illegality. This could be due to their knowledge of higher value bets offered at international sites than can be found through local options.

Switching to local casinos

With regards to a shift to the locally-licensed options, 25% of the respondents cited confidence in payoffs while 20% claimed they`d switch when informed of casino options.

Only 19% of the respondents cited that they`d use locally-licensed bookmakers as a motivating factor, the same percentage that would be lured by promotional free-play betting options (which are available both locally and internationally).


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